Tāmaki Makaurau Auckland is a friendly and attractive
place with a high quality of life. Shaped by maunga (volcanic
cones), harbours and coastal waters, the landscape blends
softly between varying shades of blue and green. From
our beaches to our bush and our parks, this colourful and
calming scene forever connects us to the whenua (land).
Home to iwi (tribes) of Tāmaki Makaurau, the origins of
voyages and settlement frame the history of the Tāmaki
Makaurau we know and love today. As a diverse city, we
embody the Māori values of whanaungatanga (kinship),
wairua (wellbeing) and kotahitanga (unity). We welcome you.
We share this abundance with you. We open our doors to you.
You are safe with us.
A region rich in resources and surrounded by water,
Tāmaki Makaurau is a place of enchanting beauty and
economic strength. We are immensely proud of all that
it contains and creates.
Alive with diversity, our people are travellers, migrants and
locals alike. We welcome all to our shores with open arms and
extend everyone equal opportunity to thrive and succeed in
our home. Driven by an entrepreneurial spirit and a youthful
energy, we work together to turn small ideas into great things
and push Auckland towards a bright future.
Whether it's a quick visit or a lifelong home, Tāmaki Makaurau
Auckland has a soul that will enrich you forever.
Tāmaki Herenga Waka.
Tāmaki Herenga Tāngata.
Tāmaki Makaurau.
Auckland, the place where canoes gather.
Auckland the place where people gather.
Auckland, the place desired by many.